Privacy Policy

  1. Introduction

Health It! + Outdoors strives to MAKE IT EASIER FOR EVERYONE TO ENJOY MORE SPORTS AND OUTDOORS® and part of that objective is to provide you a great shopping experience and deliver value on our assortment of products and services.  Information you share with Health It! + Outdoors allows us to optimize your shopping experience and to ensure that we are delivering value to all our customers throughout our assortment of products and services.

This Privacy Policy (this “Policy”) provides you with information related to how Active Mens Health, Ltd., d/b/a Health It! + Outdoors and its subsidiaries and affiliates (collectively “Health It!,” “we,” “us,” or “our”) collect, use, protect, and disclose your personal information (including name, address, e-mail address, telephone number, payment card information, and other information which alone or in combination could be used to identify you (also sometimes referred to as “individually identifiable information”)) and non-personal information (defined as information that excludes your name, address, email address, and other individually identifiable information).  Health It! operates healthitimprove.com and Health It!.custhelp.com. Health It! may also operate other websites from time to time for purposes like surveys, marketing, or promotions (e.g., Health It!survey.com). These websites are collectively referred to in this Policy as our “Websites.”

Health It! is committed to treating your personal information  with appropriate care and in compliance with applicable law. Health It! limits access to your personal information only to partners who use it for the purposes described in this Policy. Health It!’s partners with whom we share your personal information in connection with our business (“Partners”) are required to safeguard it by appropriate means and to use your personal information only as authorized by Health It! pursuant to this Policy.

 

 

  1. How Health It! Collects Personal Information/Categories of Personal Information Collected

 

Health It! receives information from you in several ways, including when you visit our Digital Platforms (including our Websites and any applications or digital interfaces we may provide), when you visit our stores, and information received by our Partners. When you interact with us digitally or visit our stores, we may ask you to provide personal information to us so that we may (a) provide you with the products, services, or information that you have requested, (b) provide you with further communications, or (c) carry out this Policy. For example, we may receive personal information from you when you:

  • apply for a job with Health It!;
  • apply for credit in connection with Health It!;
  • register for and use an online account with us;
  • place an order with us, or request that an item be shipped to you or someone else (for example, information necessary to process and fulfill your order, including your name, shipping and billing addresses, e-mail address, and credit card or other payment-related information);
  • request information from us about our products or services;
  • express an opinion in an online forum, submit a product review, respond to user polls, or enter any sweepstakes or contests;
  • connect with us via social media;
  • complete a survey conducted by or on behalf of Health It!; or
  • communicate with us in person, by phone, or with digital tools.

 

 

  1. Additional Information Collection/Cookies, and Online Tools

 

Health It! uses generally available technology, such as web server logs, cookies, web beacons, other digital identification tools, and tracking technologies (collectively, “Technology”), to receive information about how users access our Websites or otherwise interact with us digitally. For example, Health It! uses Technology to receive information about how users found our Website(s) and navigate and use our Websites. All of this information enables us to improve your digital experience.

Technology also helps Health It! and its Partners to enhance and personalize your shopping experience and our communications with you. Information received by Health It! includes your device’s IP address, physical location, browser, domain, or operating system, the address of a referring website, the path you take through our Websites, browsing history and other information about your time interacting with us digitally.

Web browsers and applications you use to interact with us digitally may contain privacy features that may allow you to disable or otherwise manage the use of cookies and other Technology. Enabling privacy features may permit you to access most information on our Digital Platforms, but you may not be able to take full advantage of certain aspects of our Digital Platforms. You may still call or e-mail us if you are unable to access certain functionalities via our Digital Platforms.

Visit allaboutcookies.org to learn more.

 

 

  1. Advertising, Analytics, and Online Tracking

 

Health It! may use Partners for advertising and analysis, including interest-based advertising (IBA) (also known as Online Behavioral Advertising). Interest-based advertising is tailored to your interests and appears on our Websites, in emails or other communications from Health It! and its Partners, and on other websites (including on social media).

Our Partners may use Technology to receive both personal and non-personal information about your digital experience with Health It!.

The information received by Health It! and Health It!’s Partners based upon your digital activities may be supplemented with information from other sources so that we can improve your shopping experience.

Health It! and its Partners may also receive personal information about your digital activities over time and across third party websites or online services. Third parties may employ their own Technology in order to similarly receive such information, including when you visit our Websites and Digital Platforms. This Policy does not apply to, and we are not responsible for, tracking technologies used by a non-Partner third party.

 

 

  1. Opting Out of Interest-Based Advertising

 

You may opt out of Interest-Based Advertising from Health It! at any time.

In order to successfully opt out, you must have cookies enabled in your web browser. If you use multiple computers or multiple web browsers, you must opt out on each one (your opt out choice will not be automatically applied from one browser to another or from one computer to another). Please note that merely deleting cookies is not an opt-out. If, after opting out, you delete your browser’s saved cookies, your opt out preferences will be deleted and you will need to opt out again.

Mechanisms for opting-out of Interest-Based Advertising from Health It! include:

  • Some of our Partners may be members of the Network Advertising Initiative (NAI) or participate in the Digital Advertising Alliance’s (DAA) Self-Regulatory Program. Thus, to opt out of interest-based advertising on our Websites or on other websites that are part of NAI or DAA, please visit the NAI website at this link or the DAA website at this link
  • Third party websites, such as social media sites, offer their own opt out methods. Please refer to the website that you are visiting for additional information.
  • Some internet browsers offer their own opt-out mechanisms (including “do-not-track” mechanisms) for interest-based advertising. However, our Digital Platforms and/or our Partners may not recognize these opt-outs.
  • Some mobile devices offer their own opt-outs for Interest-Based Advertising. Please see your mobile device settings and/or consult the published product information for additional information.

Please note that if you choose to opt out of interest-based advertising, you may still see or receive Health It! advertisements, however, such advertisements will not be based upon your preferences or browsing history.

 

 

 

  1. Your Account

 

If you set up an account on one of our Digital Platforms, we will receive information from you to support your use of the account and to process transactions you make using the account. When you create an account, you must provide your e-mail address and create a password. You are responsible for securing your credentials used to access the account. If your password is lost or stolen, you are responsible for notifying us by contacting Customer Care. You remain responsible for all actions taken using your account until you notify us of the lost or stolen password and we have a reasonable opportunity to deactivate your account.

If you wish to know more information about your Health It! account, you can contact Customer Care.

 

 

  1. How Health It! Uses Your Personal Information

 

We use and disclose your individually identifiable information to fulfill your requests, to conduct transactions with you, and for any other purpose for which you provided information to us (in any format and at any time). We also use that information to: (a) perform our everyday business; (b) identify fraud; (c) perform legal compliance operations; (d) provide you with notices; (e) analyze the quality of our products and services; (f) analyze the usage and effectiveness of our marketing efforts; (g) provide you with advertising, content, and marketing that we believe may be of interest to you (including advertisements that may be served to you elsewhere on the Internet); and (h) analyzing survey responses.

Health It! may combine your information with information of other individuals and information from other sources.

 

 

  1. How Health It! Shares Information

 

In order to operate our Digital Platforms and our retail stores, and provide you with the products and services you request, as well as ads and information that we believe may be of interest to you, we occasionally need to share information with Partners. For example, we may transmit your personal information to Partners who assist us in processing orders and payments, shipping products, sending catalogs, performing surveys, conducting sweepstakes, processing job applications, or sending e-mails and newsletters. We may also share information provided to us within our family of companies, including with subsidiaries and affiliates to allow uses of that information that are described in this Policy. Health It! may provide your information in aggregated form (not identifying specific customers) to Partners for marketing, advertising, and other everyday business purposes. In addition, we may provide information (for example, postal addresses, e-mail address, and telephone numbers) to Partners for them to communicate with you about products or services.

Additionally, we transmit personal information to third party credit card issuers to facilitate their decision whether to extend credit. We have agreements with these credit card issuers Partners requiring them to protect your privacy by implementing appropriate security measures and using your information only as authorized by Health It!. If you do not wish to receive these communications from Health It!’s Partners, please contact Health It!’s Customer Care.

We may also share your information upon your request, when we believe it is permitted or required by law, or in connection with a business acquisition of an Health It! entity or one of our service providers (i.e. your information may be transferred to an acquiring entity).

 

 

  1. How Health It! Secures and Protects Your Information

 

Health It! takes information security seriously, and protecting your personal information is an important priority to us. When you place an order through one of our Digital Platforms, we use appropriate physical, electronic, and procedural safeguards to help secure your information. You are responsible for any security measures on the device or application you use to access Health It!’s Digital Platforms. However, no data transmission over the Internet can be guaranteed to be 100% secure regardless of the security measures employed by Health It! or you.

Health It! satisfies the Payment Card Industry (“PCI“) security standards and requirements, which protect your credit card information by ensuring that it is processed, stored, and transmitted in a secure manner. We use your personal information to fulfill your orders and requests. We use a third-party processor for credit card transactions. Your credit card information is sent directly to that processor without being stored on Health It! systems.

In addition to using our Websites to place an order, you may place an order with us by calling Customer Care toll-free at +44 20 7946 0905, between 7:00 a.m. and 12:00 a.m. GMT.

 

 

 

  1. How Health It! Treats Your E-mail, SMS Text, and Postal Communications

 

When visiting Health It!’s retail stores or Digital Platforms, you may provide personal information and choose to receive e-mail and/or SMS text updates, invitations, product announcements, or other information from us. We may use a Partner’s e-mail, SMS, or other text message service provider to send communications from Health It! about our products and services. Health It! requires such Partners to use your personal information only for e-mail, SMS, or other text message services requested by Health It! and to keep your information secure and confidential. At any time, you can choose to remove your name from our e-mail or SMS list text by:

  • using the Unsubscribe link at the bottom of each e-mail, SMS, or other text message sent from Health It!;
  • using our online form;
  • for SMS text messaging, sending a “stop” message to the text number provided to unsubscribe; or
  • contacting Customer Care at +44 20 7946 0905.

We will obtain a separate consent from you before contacting you when we are required to do so by law (such as the Canadian “anti-spam” law or the Telephone Consumer Protection Act). If you sign up for mobile offers, our terms and conditions, including disclosures of dialing technology and a notice that consent is not a requirement for purchase, are provided with any invitation to register.

If you provide us with your postal address, you may receive periodic advertisements or promotional materials from us. If you do not wish to receive postal mailings from Health It! or its Partners, please notify Health It! by contacting Customer Care at +44 20 7946 0905. Please provide us with your name and postal address and identify which lists you wish to be removed from when submitting your request for removal.

 

 

 

  1. Children’sPrivacy

 

Health It! complies with the Children’s Online Privacy Protection Act of 1998. Health It! does not knowingly collect personally identifiable information of children under the age of thirteen (13) . If you are under the age of thirteen (13), you may not use our Digital Platforms or provide any information to us. If Health It! becomes aware that information has been received about a person under the age of thirteen (13), Health It! will work to remove and permanently delete that information to the extent reasonably and commercially possible. If you are a parent or guardian who believes that your child under the age of thirteen (13) has submitted information to us, please contact Customer Care. If we verify that you are the parent or legal guardian, we will coordinate with you to discuss any personal information actually received from your child and how that personal information may have been shared or used.

 

  1. California Minors

 

If a California resident under the age of eighteen (18) chooses to express an opinion or post information for others to view on our Digital Platforms, those opinions and information may be removed by the poster by following the instructions posted on the Website. Deleting your content from our Website does not delete copies made by third parties, including reposts of your content on other websites and in social media.

 

 

13.Social Media

 

Health It! maintains a social media presence in various forms (including Facebook, Twitter, Pinterest, YouTube, Snapchat, and Instagram). Collection and use of information on any social media website, application, or service associated with Health It! is governed by the privacy policy of, and affected by the privacy settings of, the applicable social media website, application, or service. You are responsible for reviewing and understanding the privacy policy and privacy settings of the relevant social media website, application, or service.

We may receive your personal information when you connect to a social media feed, post content in social media, or otherwise interact with us using social media. When you “like,” “subscribe,” or send or post a message to us through social media, we may receive your username, alias, handle, location, and any other personal information available from social media. Actions you take in connection with any social media associated with Health It! may be visible to others.

Any information received from social media may be used by us in a manner similar to comparable information we obtain through our Digital Platforms. Health It! may use Technology to display interest-based content or ads to you while you are using social media and may send or tailor messages that we believe may be of interest to you based on the information received by us from social media.

 

14. Legally Required Disclosures

 

Health It! may disclose your personal information (sometimes without providing notice to you) in special circumstances, such as when the disclosure is required by a competent legal authority or when we believe sharing information will assist in protecting the safety, property, or rights of Health It! or our customers, team members, and other persons who may be affected.

 

  1. Other Websites

 

Our Websites may contain links to other websites that are not maintained or controlled by Health It!. Websites not controlled or maintained by Health It! may contain links to our Websites and have their own privacy policies. You are responsible for reviewing and understanding those privacy policies and any other applicable terms and conditions. We encourage you to review the applicable policies while visiting each website. Health It! is not responsible for the privacy practices, security, or content of other websites even when they are linked on Health It!’s Websites or when Health It!’s Websites are linked on those websites. Health It! provides these links solely for the convenience of our customers and Website users and makes no warranties associated with them.

SEE SECTION 19 BELOW FOR IMPORTANT LIMITATIONS ON THE TERMS OF THIS SECTION 16.

 

 

 

 

  1. Updates toPrivacy Policy

 

Health It! may change, supplement, or update this Policy at any time without providing you notice. The date that this Policy was last updated is indicated at the beginning of the Policy. You are responsible for checking for updates of this Policy each time you use our Websites. We encourage you to review this Policy from time to time to ensure that you understand how Health It! collects, uses, shares, and secures, your personal information. Any changes to this Policy will apply from the indicated effective date and will not affect any dispute arising prior to the indicated effective date. Your use or reuse of our Websites and patronage of Health It!’s retail stores constitutes your agreement to and acceptance of the Policy and any changes to it.

 

 

  1. Additional Rights

 

You may have additional rights not described in this Policy under laws applicable to you.

 

 

  1. EXCLUSIONS AND LIMITATIONS; CONSUMER PROTECTION NOTICE

 

This Policy is intended to be only as broad and inclusive as permitted by the consumer laws applicable to you. Health It! reserves all rights, defenses, and permissible limitations under the law of your state of residence and any other law applicable to you.

 

  1. Questions

 

If you have any questions or comments regarding this Policy, please contact us at any time by using our online form or by calling us toll-free at +44 20 7946 0905 between 7:00 a.m. and 12:00 a.m. GMT or by contacting Health It! Customer Care.